It was Arctic Cat’s first official release to the public at the recent Farmworld Field Day held at Lardner Park in Gippsland Victoria. The American manufacturer showed sixteen of the twenty models that will complete the Australian lineup of ATVs and Side by Side vehicles.
The new comer to the block received positive attention by all, compliment was paid to the strong build quality and long list of functional features and benefits of the Arctic Cat range.
“The customers were pleased to see a new and quality brand attending the popular field day.” commented Brand Manager Simon Gloyne. “There was great interest shown in the build quality of the ATV range and the unique features of our twin seat, TRV, models and our utility tilt tray 700TBX. Customers were impressed to see digital displays featuring fuel gauges on the full line up and were most impressed with the $7,990 price on our entry level 4WD model the Arctic Cat 450 ATV.” Gloyne added.
Side by side vehicles are becoming an increasing consideration for farm owners and managers, their functionality, versatility and safety features bring the emerging vehicles well into the purchasing consideration. Arctic Cat had three of their utility side by sides on display. Starting at just $15,490 the Arctic Cat 550XT featuring 2WD/4WD with front differential lock, 10″ double A-Arm independent wishbone suspension, 2″ tow bar hitches on the front and rear with a tow rating of 680kg, 14inch alloy rims and a 275kg rated hydraulic tilt tray rounded out great value.
“The Arctic Cat 700 HDX side by side was probably the show stopper, with all the standard Arctic Cat features, the 700 HDX Side by side sets itself apart with a large 465kg load rated tilt tray, a three seater bench seat, extra storage and longer wheel base for stability.” Gloyne commented at the stand, with customers frequenting the stand it was clear that these American built Arctic Cat ATV and Side by Sides had a place and a customer in the Australian market.
“The brand is only new here in Australia; with over 50 years of manufacturing in the USA Arctic Cat is a top 5 ATV and Side by Side brand in the States.
Arctic Cat Australia has invested heavily in the brand and is now concentrating on building a strong dealer network across Australia. For our Gippsland customers Peter Stevens Motorcycles in Dandenong will be their initial dealership, however there are plans to expand the dealer network into the heart of Gippsland West, Central and East to offer convenient purchasing and servicing options.” Gloyne confirmed.
